On January 17, 2025, a working meeting was held with representatives of leading companies in the field of hydraulics – HYDRO-GID LLC and Motorimpex LLC. The purpose of the meeting was to discuss the prospects for cooperation within the framework of the implementation of PR initiatives aimed at popularizing the industry, as well as the search for new formats of interaction with the audience through digital platforms.
The meeting participants paid special attention to the issue of placing specialized articles on the official websites of the companies, as well as on social networks. In particular, topics for publications covering modern technologies of hydraulic systems, innovative solutions in the field of mechanical engineering, as well as successful cases of application of hydraulic and pneumatic drives in industry were discussed.
Company representatives noted the importance of such initiatives, which not only help raise awareness among potential customers, but also create a positive image of the hydraulic industry as a whole. It was noted that the integration of articles with a technical focus and practical recommendations will significantly increase interest in the companies’ products and the services they provide.
The meeting resulted in the agreement on key areas of cooperation, including a publication schedule starting in February 2025, content format, and possible channels for information dissemination. The participants agreed on the first pilot materials to be published in the near future.
This initiative will be an important step for the further development of information interaction in the hydraulic industry, contributing to its growth in popularity and attracting new customers and partners.