We sincerely thank our stakeholders of Ekomash LLC for their strong support!
We have good news! Our partners, “Ekomash” LLC, in the person of the director, candidate of technical sciences A.O. Shkop, donated valuable copies of the latest marketing literature to the marketing department of NTU “KhPI”.
These books cover modern trends and methodologies in the field of marketing, which will become a powerful tool for training specialists, as well as increase the scientific level of the department. Thanks to this gift, employees of the department and students of education will be able to deepen their knowledge and apply it in real practices of marketing activities.
Literature includes:
• modern approaches to digital marketing and SMM;
• brand management strategies and market analytics;
• new research in the field of marketing communications and consumer behavior;
• as well as many other useful resources.
This contribution is an invaluable help in the formation of competitive specialists in the field of marketing who will be able to represent the university and Ukraine in the international arena.
We express our sincere gratitude to Ekomash LLC and Shkop A.O. for active participation in the development of the scientific potential of the Department of Marketing and their support in the training of future professionals.
This is a vivid example of fruitful cooperation between business and education, which promotes innovation and professional growth!