On March 1, 2025, the Startup School of NTU “KhPI” hosted an exciting lecture from the teachers of the Marketing Department Olena Kitchenko and Maria Miroshnyk on the topic “How to Create a Successful Brand in the Digital Age”!
At the meeting, we discussed the following important questions:
Why does content play a crucial role in marketing today?
How should brands interact with their consumers in the context of digital transformation?
How to build trust in a brand and why is it so important for success?
We also answered interesting questions from schoolchildren and together arranged exciting games that helped to better understand the material. It was very informative and fun!
Thank you to all participants for your active participation and interesting questions! May your ideas develop and gain strength in the world of startups and branding!