Alina Zubkova

CONTACTS

POSITION, ACADEMIC DEGREE, ACADEMIC RANK

Associate professor, Ph.D. (Candidate of Economic Sciences), associate professor (docent)

EDUCATION

1. Specialty “Management of Organizations”, qualification “economist-manager” (diploma with honors), National Technical University “Kharkiv Polytechnic Institute” (2002)
2. Specialty 08.00.04 “Economics and Management of Enterprises (by types of economic activity)”, academic degree “Candidate of Economic Sciences” (2011)

COURSES

• fundamentals of international marketing
• project management
• research in international business
• research methods of international business environment

SCIENTIFIC INTERESTS

• international business management in the context of industry 5.0
• digitalization of international business
• business modeling
• sustainable development of international business
• strategic management in international business
• international brand management