Maslak Maria

Maslak Maria 

E-mail: mariya.maslak@khpi.edu.ua

Main disciplines:

• Marketing
• Time management
• Marketing rationale for the formation of enterprise development strategies
• Trade marketing
• Marketing distribution policy
• Marketing strategies on the international market
• Management of scientific and innovative marketing projects
• Digital technologies in marketing

Education:

National Technical University “Kharkiv Polytechnic Institute”, 2013, master’s degree in the specialty “Management of organizations and administration”

Dissertation studies:

• “Formation of the components of the intra-company technology transfer mechanism on the basis of intrapreneurship” (specialty 08.00.04 – economics and management of enterprises (by types of economic activity), 2017);
• “Organizational and economic mechanism of management of intellectual property objects at industrial enterprises” (specialty 08.00.04 – economics and management of enterprises (by types of economic activity), 2024).

Experience of scientific and pedagogical work: more than 7 years.

Scientific and research activities:

• Scientific supervisor “Development of methods of creation and commercialization of intellectual property objects at an industrial enterprise” (DR No. 0122U201802, 2022-2024)
• The executor of the scientific topic: “System of sustainable electricity supply to communities with the possibility of providing an autonomous mode of operation based on virtual electric stations” (DR No. 0124U000669, 2024-2026)
• Executor of the scientific topic: “Formation of the mechanism of creation of intellectual property objects at industrial enterprises” (DR No. 0122U201314, 2022-2023)
• Executor of the scientific topic: “Research of an intelligent power supply system based on the involvement of active consumers” (DR No. 0122U001313, 2021-2023)
• Executor of the scientific topic: “Management of the development of tangible and intangible assets of the enterprise in the conditions of European integration” (DR No. 0120U103999, 2020-2022)
• Executor of the scientific topic: “Development of scientific, methodical and practical foundations of the compliance program of an industrial enterprise” (DR No. 0119U002601, 2019-2022)
• Executor of the scientific topic: “Research of organizational and economic problems of increasing the innovative receptivity of enterprises to new technologies” (DR No. 0118U002012, 2018-2020)

Member of the one-time specialized academic council DF 64.050.125 regarding preparation for the defense of a dissertation for obtaining a scientific degree of Doctor of Philosophy at NTU “KhPI” for (recipient: Zhang Min, thesis topic “Logistics management for developing integrated supply chains” ), field of knowledge 07 – Management and administration, specialty 073 – Management, February 16, 2024).

Member of the one-time specialized academic council 051-16-05-2024-40 (opponent) regarding the preparation for the defense of the dissertation for obtaining the scientific degree of Doctor of Philosophy at the National University “Kyiv-Mohyla Academy” (applicant: Tetyana Petrivna Palienko, dissertation topic “Individualization of innovations through objects of intellectual property law”, field of knowledge 05 – Social and behavioral sciences, specialty 051 – Economics, September 13, 2024).

Member of the editorial board of the Coal Chemical Journal, section: Economic Sciences (since 2022) https://www.ukhin.org.ua/vuhlekhimichnyi-zhurnal/chleny-redkolehii.html

Grants

• “Innovation and Entrepreneurship Bootcamp” – from the American Embassy in Ukraine to conduct scientific and educational innovation events (2020-2021).

Accreditation expert in the field of vocational pre-university education. Order 01-10_251 dated 09/25/2024

Internship and professional development:

2023 year

• Erasmus+ International Creditmobility Programme, Miskolc University, Miskolc, Hungary;
• international academic mobility (internship) “Goodwill® Career Coach and Navigator”: Foundations of Career Navigating and Coaching; Client Intake, Assessments, Skill Analysis and Planning; Supporting Clients; Career Support Community and Resources; Career Coach and Navigator Professional Certificate, Rockville, Maryland, USA
• international virtual academic mobility “Anti-crisis management in Poland: theoretical and practical aspects”, Katowice, Poland
• advanced training in “Innovative professional competences in pedagogical activity”
• participation in the international conference “War Losses and Post-War Reconstruction Plans of Ukraine”, Institute of Security and Informatics of the University of the National Education Commission in Krakow (Poland)

2022 year

• international virtual academic mobility (internship) under the Time Management program from the Kampster community, Tallinn, Estonia
• Erasmus+, “1st International KA107 Week” and guest lecturer, Miskolc University, Miskolc, Hungary;
• exchange of experience, invited lecturer, Magdeburg University named after Otto von Gerike, Magdeburg, Germany;
• Erasmus+, Jean Monet project “European Integration of Ukraine in Industry 4.0”

2021 year

• international internship under the qualification improvement program “Fundraising and Organization of Project Activities in Educational Establishments: European Experience” for pedagogical and research-pedagogical workers, Poland – Ukraine

2020 year

• managing the production practice of students of the educational and scientific institute of economics, management and international business of NTU “KhPI” in Miskolc (Hungary), Miskolc Technical University;

2019 year

• exchange of experience and participation in the conference, Magdeburg University named after Otto von Gerike, Magdeburg, Germany;

scientific internship “Exchange of experience in research and organization of educational process in economics, management, law (active teaching methods)”, Jesuit University “Ignatianum”, Krakow, Poland (Order of NTU “KhPI” No. 515С dated 01.03.2019 Term : 108 hours.)

Other forms of professional development

2024 year

• mentoring program to improve the level of professional competence for teachers of ZVO “Intellectual property and the latest technologies for institutions of higher education” (30 hours);
  – Summer School under Erasmus+ project lean Monnet module “The European experience for enhancing the resilience of critical entities in Ukraine” (120 hours);
• training course on increasing the level of professional competence for teachers of the Higher Education Institution “Intellectual Property and New Technologies for Higher Education Institutions” (30 hours);
• SoftServe Academy course “Educator Proficiency Program (EDUPRO)” (30 hours);
• educational training “Proactive teacher: exploring artificial intelligence” (3 hours);
• International Summer School “European Green Dimensions: Challenges for Ukraine” of Erasmus+ Program, Jean Monnet Module (18 hours);
• online training “Ensuring effective interaction of students with educational content using digital solutions” (2 hours);
• educational training “Educational projects: what can be integrated into work?” (3 hours);
• intellectual property training course (30 hours);
• course “Turning an Idea into a Research Proposal”;
• Erasmus+ Program, Jean Monnet Module “EU Social Inclusion Policy” (Jean Monnet Project “EU Practices of Social and Economic Inclusion”), 16 hours;
• Erasmus+ Program, Jean Monnet Module “EU Practices of Inclusive Protecting” (Jean Monnet Project “EU Practices of Social and Economic Inclusion”), 20 hours;
• Erasmus+ Program, Jean Monnet Module “EU Studies of Social Innovations” (Jean Monnet Project “EU Practices of Social and Economic Inclusion”), 20 hours;
• a series of online seminars “Project management” and “Your own website in 40 minutes” (6 hours);
• Educational marathon “Soft Skills Sprint: Accelerating Professional Competence” (54 hours);
• Workshop “Fundraising: how to find resources for your social idea” as part of the module of the Erasmus+ Jean Monnet program “Implementation of the European circular economy through social entrepreneurship how to identify EU4Business” (8 hours);
• Improving the qualifications of employees of higher education institutions and accreditation to integrate the course “Management in product IT” in their higher education institutions (60 hours);
• “STEM school: organization of the educational process in the system of integrated education for the purpose of developing professional competencies necessary for the development of STEM education” (15 hours);
• Training “Critical thinking” from the cycle “Training “soft” and “target” skills” – short-term training with the support of the USAID project “Development of labor potential for Ukraine” (3 hours)

2023 year

• Course “IP Training Strategies”;
• Scientific workshop Inclusive Cultural Opportunities for People with Disabilities during the War (30 hours)
• Online training course “Think patents: the value of patent documentation for innovation and research”
• Online internship course “Marketing of IT products”
• Improving the qualifications of employees of higher education institutions and accreditation to integrate the course “Marketing of IT products” in their higher education institutions (60 hours)
• Improving the qualifications of HSE employees and accreditation to integrate the course “Creation and development of IT products” in his HSE (60 hours)
• Online internship course “Creation and development of IT products”
• Economics International Summer Camp “Let’s Renovate Ukraine” (45 hours)
• Online training course “Intellectual Property management: value extraction and commercialization” (3 hours)
• Online training course “From idea to patent”
• Online training course “Intellectual property management: evaluation and protection”
• Online course “Influence-expose!” (7 hours)
• Online course “Look under your feet! Look. Where are you going!” (6 hours)
• “STEM school – 2023”
• advanced training course “Artificial intelligence and the future of education” (30 hours)
• “Artificial intelligence in library practice” (3 hours)
• Professional development course for educators “Artificial intelligence in education” (15 hours)

2022 year

• “Competences of teachers 4.0” (2 hours)
• “Google Digital Tools for Higher Education”
• “European grants for cultural and creative projects”
• “Innovation management and consulting activity in today’s challenges” (6 hours)
• “Information hygiene. How to recognize lies in social networks, on the Internet and on television” (45 hours)
• “Improving the qualifications of teaching staff: New requirements and opportunities” (15 hours)
• “Case study: how to solve complex tasks in business and life”

2021 year

• “Academic integrity: an online course for teachers” (60 hours)
• “Digital communications in the global space”
• “School of trainers” (10 hours)
• “Business analytics” (3 hours)
• “Key skills of the 21st century”
• “Logical-structural approach in the development of a project application”
• “Culture of tolerance: how to build a society that is comfortable for everyone”
• “How to get patents in healthcare” (3 hours)
• “Critical thinking for educators” (30 hours)
• “Strengthening of teaching and organizational management in universities”
• “Academic Integrity at the University” (3 hours)

2020 year

• “How to develop online classes and keep students’ attention” (3 hours)
• “Critical thinking and information culture” (20 hours)
• “Management of people and projects” (23 hours)
• “Corporate social responsibility” (4 hours)
• “Personal Brand” (7 hours)
• “Networking” (6 hours)
• “Creativity in teaching”
• “The art of teaching” (30 hours)
• “Start a startup”
• “Training for trainers”
• “Cyfrogram” (digital literacy)
• “Power Point course” (8 hours)
• “From place to career” (5 hours)
• “Scientific communication in the digital age” (90 hours)
• “The science of education. What the leader of an educational startup should know” (60 hours)
• “Women and men: gender for all” (60 hours)
• “Marketing: developing and selling a value proposition”
• “SMS – Situation Management System”
• “Management”
• “Economy for all”
• “Communication tools for building reputation”
• “Modern project management – the art of breaking the rules”
• “Effective presentations”
• “Combating and preventing bullying in educational institutions” (80 hours)
• “How to create a massive open online course”
• “Digital Skills: Artificial Intelligence” (6 hours)
• “How To Teach Online: Providing Continuity For Students” (6 hours)
• “Teamwork at a distance: from organization to result” (6 hours)
• “Media literacy: practical skills” (30 hours)
• “Educational tools of critical thinking” (60 hours)
• “Media literacy for educators” (60 hours)
• “Effective communications for educational managers”
• “Cisco WebEx distance learning tools and distance learning courses” (2 hours)
• “Design Thinking” (3 hours)
• “Creativity” (3 hours)
• “Fundraising School” (3 hours)
• “Business etiquette” (3 hours)
• “Safety on the Internet” (3 hours)
• “Non-discriminatory approach to education” (32 hours)
• “The Digital Communication Course”

2019 year

• studying at the III School of Social Design and Grantwriting Open Grants School from the Department of Innovative Development and Image Projects of the Kharkiv City Council;

2016 year

• Erasmus+ PhD student, University of Miskolc, Hungary.

Other achievements:

Certificates of copyright registration for the work

• No. 118734 dated 05/04/2023 Formation of scenarios of intellectualization of the development of the construction industry: aspects of economic security. Authors: Maslak M.V., Maslak O.I., Grishko N.E., Yakovenko Y.Yu., Savelova A.D.
• No. 109310 dated November 11, 2021 Scientific work “Economic evaluation of innovative and intellectual potential taking into account indicators of economic security.” Authors: Maslak O.I,, Grishko N.E., Maslak M.V.
• No. 109316 dated November 11, 2021. Scientific work “Quality costs of machine-building enterprises in Ukraine: a control mechanism”. Authors: O.I. Maslak, N.E. Grishko, M.V. Maslak, M.O. Sklyar.
• No. 109315 dated November 11, 2021. Scientific work “Information analytical provision in formation of innovative projects portfolio of enterprises in the context of safety-oriented management”. Authors: O.I. Maslak, N.E. Gryshko, D.L. Pirogov, M.V. Maslak.
• No. 96933 dated 03/27/2020 Scientific work “Organizational and economic principles of restructuring and financial rehabilitation of a tourist enterprise.” Authors: Kosenko A.V., Maslak M.V., Matrosova V.O., Dolyna I.V.
• No. 97064 dated 04/07/2020 Scientific work “Formation of management, marketing and innovation policy at enterprises of the tourism industry”. Authors: Pererva P.G., Kosenko A.V., Maslak M.V., Matrosova V.O., Dolyna I.V.
• No. 97065 dated 04/07/2020 Scientific work “Development of the organizational and economic mechanism for managing the development of the tourism and hospitality industry.” Authors: Pererva P.G., Kosenko A.V., Maslak M.V., Matrosova V.O., Dolyna I.V.
• No. 97068 from 04/07/2020 Scientific work “Management of customs service of industrial and tourist enterprises in the conditions of association with the European Union”. Authors: Pererva P.G., Maslak M.V., Garmash S.V., Popov M.O.
• No. 97074 dated 04/07/2020 Scientific work “The role of the culture of ecological tourism in ensuring the sustainable development of regions: problems and prospects of organizations providing tourist services.” Authors: Ilyashenko S.M., Kobeleva T.O., Maslak M.V., Garmash S.V.
• No. 97069 dated 04/07/2020 Scientific work “Innovative technologies in the economy and personnel management of a tourist enterprise.” Authors: Garmash S.V., Proskurnya O.M., Maslak M.V., Dolyna I.V., Popov M.O.

Participation in professional and/or public associations

• member of the Society of Inventors and Rationalizers of Ukraine (section of innovative development of tourism and hospitality) (from 2020 to the present);
• member of the professional association in the specialty of the Ukrainian Association for the Development of Management and Business Education (UARMBO) (from 2018 to the present).

Management of student science

All-Ukrainian and international student competitions

2024 year

• A. Danylishyna (Ostfold University College, Norway), V. Biryukova – II degree diploma; International competition of student scientific works “051” Economics;
• Winners based on the results of the 1st round of the All-Ukrainian competition for student scientific works in fields of knowledge and specialties:
• Bolyukh I.O., Poghosyan L.S. – I degree diploma; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Management of environmental protection activities”;
• Vydrya E.V., Podkolzina E.V. – III degree diploma; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties in the specialization “Economics of nature use and environmental protection”

2023 year

• Cherep D. (Tallinn, Estonia), Vydrya E.V. – I degree diploma; International competition of student scientific works “051” Economics;
• Winners based on the results of the 1st round of the All-Ukrainian competition for student scientific works in fields of knowledge and specialties:
• Vydrya E.V., Podkolzina E.V. – diploma of the first degree; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties in the specialization “Economics of nature use and environmental protection”
• Bolyukh I.O., Poghosyan L.S. – II degree diploma; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Management of environmental protection activities”

2022 year

• Otter E.V. – III degree diploma; International competition of student scientific works “051” Economics;
• Prikhodko E.H. – II degree diploma; International competition of student scientific works “051” Economics;
• The winners based on the results of the 1st round of the All-Ukrainian competition for student scientific works in the fields of knowledge and specialties:
• Otter E.V. – III degree diploma; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Economics of nature use and environmental protection”;
• Prikhodko E.H. – II degree diploma; II stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Economics of nature use and environmental protection”;
• Vynychenko A.A. – I degree diploma; I stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties in the specialization “Economics of nature use and environmental protection”
• 2021 year
• Vynychenko A.A. – II degree diploma; II stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Economics of nature use and environmental protection”;
• Otter E.V. – I degree diploma; International competition of student scientific works “051” Economics;
• Stephanie Ofosu Armaah (Ghana) – II degree diploma; International competition of student scientific works “051” Economics;
• preparation of the student-finalist team (Space_cube) of the 3rd annual competition of startup projects “Try and you!” of the Create Creative Entrepreneurs project of the Creative Spark: Higher Education Enterprise Program of the British Council

2020 year

• M. Shynkarenko – II degree diploma; II stage of the All-Ukrainian competition of student works in the fields of knowledge and specialties with the specialization “Economics of nature use and environmental protection”;
• V. Zolenko, A. Yakushko – II degree diploma; International competition of student scientific works “051” Economics

Student scientific circles

2023 year

• scientific group “Economic and legal problems of creation and commercialization of intellectual property objects”

2021 year

• problem group “Ensuring the effectiveness of marketing support for the international transfer of intellectual technologies at tourism and hospitality enterprises”

Organizational work

• Reviewer of scientific works of the International scientific and practical conference of master’s and postgraduate students “Theoretical and practical research of young scientists” of NTU “KhPI” (from 2021 to the present).
• Co-organizer of the first all-Ukrainian competition “Festival of Intellectual Creativity” for the International Day of Intellectual Property, Kharkiv (2021) .
• Head of the Council of Young Scientists of the Educational and Scientific Institute of Economics, Management and International Business of NTU “KhPI” (from 2018 to the present).
• Secretary of the organizing committee of the International scientific and practical conference of master’s and postgraduate students “Theoretical and practical research of young scientists” NTU “KhPI”, section “Economics and entrepreneurship, management and administration” (from 2018 to the present).
• Secretary of the organizing committee of the II stage of the All-Ukrainian Student Olympiad on Intellectual Property (2018-2020).