Oleksandra Kosenko

Kosenko Oleksandra

E-mail: oleksandra.kosenko@khpi.edu.ua

Main disciplines:

• Marketing
• Brand management
• Social and ethical marketing
• Marketing of an industrial enterprise
• SMM

Education: specialty – Management of organizations, specialist, qualification – economist-manager, 2002. NTU “KhPI”, Kharkiv

Dissertation studies:

• “Economic assessment of innovative potential” (specialty 08.02.02 – economics and management of NTP, 2007).
• “Organizational and economic mechanism of commercialization of intellectual and innovative technologies at a machine-building enterprise” (specialty 08.00.04 – economics and management of enterprises (by types of economic activity), 2016).

Experience of scientific and pedagogical work: 25 years.

Scientific and research activities:

• Scientific leader of the initiative theme “Development of marketing in the conditions of informatization of society”, (No. DR 0123U10321), 2023-2025.
• Scientific consultant of complex research work AGREEMENT No. 201/07-2022 on scientific and technical cooperation and scientific consulting on the topic “Formation of the strategy of marketing activity of the enterprise “STC EKOMASH” LLC from 12/01/2022 to 12/01/2027
• Scientific leader of the topic: “Justification of ways to ensure the competitiveness of business organizations in the conditions of a changing market environment” (DR 0121U110942), 04.2021 – 04.2023.

Internship and professional development:

• Erasmus+ Programme, Jean Monnet Module “EU Social Inclusion Policy” (Jean Monnet Project “EU Practices of Social and Economic Inclusion”), 2024.Certificate
• Erasmus+ Programme, Jean Monnet Module “EU Practices of Inclusive Protecting” (Jean Monnet Project “EU Practices of Social and Economic Inclusion”), 2024. Certificate
• Scientific internship within the framework of the international agreement on the provision of a grant for personnel mobility. Erasmus+ for studies and internships between the program countries and partner countries (Mishkolc University, Faculty of Economics, May 6-10, 2024) within the framework of the Erasmus+ Green and Smart Transition in Higher Education International Staff Week, as professional development for 40 academic hours (1EKTS).
• Participation in the mobility of teachers under the ERAMUS+ program, Miskolc University, Miskolc, Hungary, 10.10-14.10.2022
• Participation in the 1st international week of Erasmus+ KAS107 held at the University of Miskolc, Hungary on April 25-29, 2022
• Participation in the mobility of teachers under the “ERAMUS+” program, Miskolc University, Miskolc, Hungary, 27.03-2.04.2022
• “Special forms of conducting lectures – a reserve for the activation of educational and cognitive activities of the discipline “Social and ethical marketing”, National University of Bioresources and Nature Management of Ukraine NNI postgraduate education, 2021 (60 hours). Certificate of advanced training SS 00493706 / 015315 – 21 dated 05.11.21.

Other achievements:

• The winner of the 2nd regional competition “The best young scientist of Kharkiv region” – 1st place in the direction: social and economic sciences (2007).
• Head of the Kharkiv regional branch of the NGO “Union of Marketologists of Ukraine”.
• Member of the Ukrainian Marketing Association.
• Participation in long-term scientific consulting in the FOP “M.V. Tkachev” on the topic “Economic effectiveness of the use of marketing communication measures for enterprises” Agreement No. 17/269-2019 On scientific cooperation.
• Member of the editorial board of the scientific publication, included in the list of specialized publications of Ukraine – Bulletin of the National Technical University “KhPI” (economic sciences).