TikTok, Instagram, and YouTube: How Do Brands Attract Our Attention?
📆On November 4, within the framework of the project “School of Marketing for Applicants of NTU “KhPI”, an informative and introductory online meeting was held for students of grades 9-10. 👩 🏫 The meeting was held by Associate Professor of the Department of Marketing Maria Miroshnyk.
The event was attended by students of Gymnasium No. 86, Lyceum No. 87 in Kharkiv, Khoroshiv Lyceum of Bezlyudivka Village Council, and Lipkuvativka Lyceum.
🔝During the meeting, they talked about how brands use social networks, why some videos gain thousands of views, how influencer marketing works, and what helps to attract and retain the audience’s attention.
🫶Schoolchildren had the opportunity to look at familiar digital content from a different perspective and learn more about the work of marketers in the modern media environment.
💬 Thank you to the students and their teachers for their participation and interest!