AI tools: choice for the task, models, cost

After an extremely interesting first meeting, we are meeting again with Anton Anopa to delve even deeper into the world of artificial intelligence in marketing 💡 📅 Date: November 14, 2025 🕥 Time: 12:35 🌐 Format: online 🎯 Topic: “AI Read more

Fundamentals of Testology and Test Task Development

✨ Raising the bar of quality: we congratulate the professor of the department, Yuliia Shypulina, on a significant professional achievement! ✨ 💪The department always supports the desire of teachers to develop, especially in such important areas as ensuring the quality Read more

Quality Mark Ukraine

🎓 The lecturer of the Department of Marketing of NTU “KhPI” – Doctor of Economic Sciences, Professor Oleksandra Kosenko – combines scientific, teaching and entrepreneurial activities. 💼 Thanks to her active professional position, she is able not only to teach Read more

Presentation and Defense of Creative Concepts

🎯 We are completing a series of meetings on creative marketing! 🚀 On October 30, 2025 (Thursday) at 10:25, the final session of the series “Marketing of the Future: Global Ideas, Creative Approaches and AI Solutions” will take place. 💡 Read more

Congratulations on the award!

Congratulations on the award! 💫 On the occasion of the 140th anniversary of the founding of the National Technical University “Kharkiv Polytechnic Institute”, the mayor of the city, Igor Terekhov, recognized our best employees! 🏆 Associate Professor of the Department Read more

Autumn holidays with Polytech 2025

🍂 Autumn holidays with Polytech – a bright start! 🎓 📅 On October 27, 2025, the Department of Marketing of NTU “KhPI” joined the first day of the project “Autumn holidays with Polytech“! Our associate professors – Olena Kitchenko and Read more

Team Creativity: Creating Projects in Groups

🚀 On October 23, 2025, we meet at the new stage of our “Marketing Workshop at NTU “KhPI”” as part of the series “Marketing of the Future: Global Ideas, Creative Approaches and AI-Solutions”. 💡 Topic: Team Creativity: Creating Projects in Read more

PolyTECH Summit

🔥On October 18, 2025, Associate Professor of the Department of Marketing Maria Litvinenko took part in a powerful international conference – PolyTECH Summit, which was held in Kyiv. 💫PolyTECH Summit is a large-scale international conference that serves as an integration Read more