What is marketing and why is it everywhere around us?

📣 On 11/25/2025, an educational and introductory online meeting was held for students of grades 7–9 of schools in Kharkiv!
The topic was bright and close to everyone: “What is marketing and why is it everywhere around us?” 🎯✨
The meeting was held by Associate Professor of the Department of Marketing Nadiya Tkacheva, who explained with simple examples how marketing works in our daily lives – from choosing a chocolate bar to big brands and social campaigns 🍫📱
The students learned:
🔹 what is marketing “without complex words”
🔹 how companies attract our attention
🔹 why we choose some products and not others
🔹 how advertising ideas are created
🔹 and why marketing is not only about sales, but about people and value
It was interesting, lively and very adult! 😄
Thank you to all the students for their activity, and to Nadiya Tkacheva for her inspiring presentation of the material 💡📚
Let’s continue to discover the world of marketing together! 🚀